Cookie Policy

Introduction

This Cookie Policy explains how Quicshop, a venture of Quichub Innovations LLP (“Quicshop”, “Quichub”, “we”, “our”, “us”) uses cookies and similar technologies when you access or use our platform. We aim to provide clear and transparent information regarding how cookies and similar technologies are used on our platform. This Cookie Policy alsoexplains what cookies are, how we use them on our SaaS platform and website, and how you can control your tracking preferences in compliance with the Digital Personal Data Protection (DPDP) Act, 2023

This Policy should be read together with our Privacy Notice and is issued in accordance with the Digital Personal Data Protection Act, 2023.

What Are Cookies

Cookies are small text files that are stored on your device (computer, mobile, or tablet) when you visit a website or use our SaaS platform.

They help us: • Enable core platform functionality • Improve performance and user experience • Understand usage patterns • Maintain user sessions • provide aggregated performance metrics to website owners

How We Use Cookies

We use cookies to: • Provide and maintain platform functionality • Improve system performance and reliability • Enhance security and detect misuse • Understand user behaviour in a limited and controlled manner

Data Collected Through Cookies

Cookies may collect: • IP address • Device and browser information • Session identifiers • Usage data

This data is used in accordance with our Privacy Notice.

For more details on how such data is processed, please refer to our Privacy Notice .

Types of Cookies We Use

We classify the cookies and tracking pixels used on our platform into three strict categories.

You have full control over the non-essential categories.

Essential Cookies

These cookies are required for the platform to function properly. Without them, you cannot log into your Merchant Dashboard, securely route payments via payment aggregators, or maintain a secure session.

They enable: • User authentication and session management, • Security features; anti-fraud security cookies, • Checkout and transaction processing, • Load balancing cookies

These cookies are ESSENTIAL and cannot be disabled.

Lawful Basis: Legitimate Use (Section 7 of the DPDP Act). We do not require your consent to use these, as the platform cannot function without them.

Retention: Usually strictly limited to the duration of your session (e.g., Redis Cache with a 24-hour TTL).

Functional Cookies and Analytics Cookies

These cookies help us to improve the software Performance and usage trends. All data collected by these cookies is aggregated and masked.

They allow us to: • Remember user preferences • track page load speeds • Improve user experience • count visits • understand how users navigate our platform

These cookies are NON-ESSENTIAL and can be disabled. Lawful Basis: Explicit Consent (Section 6 of the DPDP Act).

Primary Tool: Google Analytics 4 (GA4). We utilize GA4 in “Consent Mode,” ensuring that your IP address is masked and data is not routed to Google until you explicitly click “Accept” on our consent banner.

Communication, Marketing & CRM Cookies

These tracking pixels are used to understand your engagement with our promotional emails and marketing campaigns, allowing us to deliver relevant B2B SaaS insights to your inbox.

These cookies are NON-ESSENTIAL and can be disabled. Lawful Basis: Explicit Consent (Section 6 of the DPDP Act).

Primary Tool: Klaviyo. This pixel tracks whether you opened a Quichub newsletter or clicked a promotional link, helping us tailor our communications to your business needs.

Cookie Details

CATEGORY PURPOSE TYPICAL DURATION Essential Cookies Authentication, security Session Functional Cookies Preferences Up to 6 months Analytics Cookies Usage insights Up to 12 months Marketing Cookies Campaign tracking Up to 12 months

Consent for Cookies

Where required, we seek your consent before placing non-essential cookies on your device. • Essential cookies do not require consent • Other cookies may be enabled only after your consent

You may choose to: • Accept all cookies • Reject non-essential cookies • Manage your preferences

Consent for non-essential cookies is obtained through clear and specific notice at the time of collection.

How to Manage Your Consent & Preferences

You have the right to change your mind at any time. You can withdraw your consent or modify your cookie preferences without any degradation to your core Quichub service.

Changes to cookie preferences are applied immediately or within a reasonable technical timeframe.

• The Consent Manager: You can update your preferences at any time by clicking the “Manage Cookies” shield icon located at the bottom left corner of our website.

• Browser Controls: You can instruct your web browser (Chrome, Safari, Firefox) to refuse all cookies or to indicate when a cookie is being sent. Please note that blocking “Strictly Necessary” cookies via your browser will break your ability to log into the Quichub Merchant Dashboard.

Access to cookie-derived data is restricted on a need-to-know basis

Managing Cookies

Users may exercise their rights in relation to personal data collected through cookies as outlined in our Privacy Notice. You can control cookies through: • Browser settings (block/delete cookies) • Platform controls

Please note: Disabling certain cookies may impact platform functionality.

Third-Party Cookies

Some cookies may be placed by third-party service providers such as analytics or communication providers. These third parties process data in accordance with their own privacy practices and applicable law.

Quichub does not control and is not responsible for cookies deployed by independent merchants.

These third parties process data in accordance with their own privacy practices and applicable law. However, Quichub strictly mandates through Data Processing Agreements that these third parties may only process your data for the exact purposes authorized by us.

Data Retention

Cookies are retained only for as long as necessary: • Session cookies → deleted after session ends • Persistent cookies → retained for a limited period

Third-Party Storefronts (Important Notice for Shoppers)

If you are an End-Shopper visiting a Quichub-powered storefront operated by an independent Merchant, please note that Quichub acts strictly as the backend infrastructure provider. The specific tracking cookies, Facebook Pixels, or analytics tools deployed on that storefront are controlled entirely by the Merchant. Please refer to the specific Merchant’s Cookie Policy to manage your preferences for their store.

Security Measures

We implement safeguards to ensure that data collected through cookies is: • Protected from unauthorized access • Used only for specified purposes

Updates to This Policy

We may update this Cookie Policy periodically. Material changes will be communicated appropriately.

Contact Us

For any questions regarding this Cookie Policy or wish to exercise your data rights, please contact our Grievance Officer:

Grievance Officer: Shalini Singh

Email: [email protected]