Managing 50+ Retailers with Registers and Phone Calls?
Industry Reality: 3-4 hours/day on manual khata, 30-40% delayed payments, ₹10-15K/month lost to pricing errors. The Solution: Digital khata, automated collections, real-time inventory for your sales team.
What Manual Wholesale Operations Cost You
Industry averages for wholesalers managing 50-100 retailers
Manual Khata & Reconciliation
Writing khata in registers, calling retailers for payments, matching cash with orders. At ₹500/hour labor cost.
3-4 hours/day = ₹15-20K/month
Delayed Payments (Bad Debt)
No credit limits, no automated reminders. Retailers delay payments 60-90 days. Some never pay.
5-10% of revenue
Pricing Errors
Different rates for different retailers. Salesman quotes wrong price. Margin lost on every error.
₹10-15K/month
Stock-Outs & Overselling
Salesman books order. Godown is out of stock. Customer cancels. Or oversell and can't fulfill.
8-12% revenue lost
Total Monthly Waste (₹10L Revenue)
₹40-60K/month = ₹4.8-7.2L/year
The Delayed Payment Problem
Problem:
Retailer takes ₹50K worth of goods on credit. You call after 30 days. 'Next week bhaiya'. 60 days. 90 days. Still no payment. No record of what they owe.
Industry Data: Wholesalers lose 5-10% of revenue to bad debt and delayed payments (MSME surveys)
Digital Khata with Auto-Reminders
Every transaction recorded. Credit limit per retailer. Automated WhatsApp reminders with statement link. Real-time outstanding balance.
How it works: Order created → Khata updated → Credit limit checked → Payment due date set → Auto-reminder sent via WhatsApp.
Result: Reduce bad debt by 60-70%. Get paid 30-40 days faster. Save 2-3 hours/day on collection calls.
The Pricing Chaos
Problem:
Tier 1 retailers get ₹100/unit. Tier 2 get ₹105. Cash customers get ₹110. Salesman quotes ₹100 to Tier 2 customer. Margin lost.
Typical Loss: ₹10-15K/month in pricing errors for 100-retailer network
Multiple Rate Lists (Auto-Applied)
Set different price lists: Gold, Silver, Cash. Assign retailers to lists. System auto-applies correct price. No manual errors.
How it works: Retailer tagged with price list → Order created → System auto-selects correct rate → Invoice generated with right price.
Result: Zero pricing errors. Protect margins. Salesman can’t quote wrong rate.
The Sales Team Chaos
Problem:
5 salesmen on field. You don't know who's where. They call godown to check stock. Book orders on paper. Come back evening to enter in register.
Time Wasted: 2-3 hours/day per salesman on manual order entry and stock checks
Beat Management & Field App
Track salesman location. They check live stock on mobile. Book orders instantly. Orders flow to godown in real-time. No paper, no evening data entry.
How it works: Salesman app → Live inventory access → Order booking → Instant sync to godown → Invoice ready for dispatch.
Result: 50% faster order processing. 30% more orders per salesman. Real-time visibility.
The Stock Visibility Problem
Problem:
Retailer calls: 'Do you have XYZ in stock?' You don't know. Call godown. Godown checks. Calls back. Retailer already ordered from competitor.
Lost Sales: 15-20% of inquiries lost due to delayed stock confirmation
B2B Ordering Portal for Retailers
Give retailers branded link/app. They see live stock 24/7. Place orders themselves. No phone calls. Orders auto-flow to you.
How it works: Retailer logs in → Sees live inventory → Places order → You get notification → Dispatch.
Result: 30% increase in order frequency. 24/7 ordering. Zero phone calls for stock checks.
Built for Indian Wholesalers & Manufacturers
GST Compliant
B2B tax invoices with E-Way bill support. Batch-wise billing for pharma/FMCG.
Works Offline
Salesman can book orders without internet. Syncs when back online.
Thermal Printing
Works with all standard bluetooth thermal printers for fast invoicing.
Common Questions
Is my party data and rates secure?
100% secure. Your customer lists and price lists are completely private to your business. Encrypted on secure servers. Only you and your authorized team can access.
Can I migrate from Tally/Busy/Excel?
Yes. Import your existing items and party ledgers via Excel bulk upload. We’ll help you migrate your data. Zero downtime.
How does the salesman app work?
Download mobile app. Login with credentials. See assigned beat/retailers. Check live stock. Book orders. Collect payments. All syncs to your admin dashboard in real-time.
Can I set credit limits per retailer?
Yes. Set credit limit for each retailer (e.g., ₹50K). System blocks new orders if outstanding exceeds limit. Automated alerts when approaching limit.
Do you support thermal printing?
Yes. Works with all standard bluetooth thermal printers. Fast invoice printing in godown or delivery van. No expensive hardware needed.
Can retailers see my stock levels?
Only if you enable the B2B ordering portal. You control what retailers can see. They see only available stock for items you want to sell to them.
Stop Losing Money to Manual Chaos
Digital khata, automated collections, real-time inventory. Built for Indian wholesalers and manufacturers.